PitchFolk.io
Services
​
Marketing Collateral Design
These are the media elements used to support the sales of a product or service. These offerings are what makes your business stand out from the competition and are often the first contact with your customers.
What is marketing
collateral design?
Traditionally market collateral was the tangible marketing materials businesses used to reach their target audience.
Today, with the digital revolution, marketing collateral design includes a huge variety of digital marketing forms that businesses can use to reach their customers.
Marketing collateral may include:
Websites
Social media
Blogs
Video and audio for multimedia platforms
PDFs
Why is marketing collateral design important?
This form of marketing allows businesses to positively communicate with their customers, reach out to new customers, and also deliver valuable information to customers.
It's another set of tools to help deliver your brand and its values to your target audience, creating brand awareness in the process.
Get the design of your collateral wrong or be inconsistent with its delivery, and instead of leaving a positive memory with customers, they will be left with a negative.
What makes our marketing collateral design so good?
Strategy / Creativity
Strategy
We formulate a strategy to which we follow throughout our design process.
This strategy is based on research and experience of the corporate sector. It allows us to consistently deliver your brand goals and positioning across all of your marketing collateral.
We identify exactly what collateral you require and for what purpose. This allows us to target an area that we believe will be most beneficial to your marketing strategy.
Creativity
Our experienced and forward-thinking design team will use their creativity to produce outstanding content to meet the requirements of your strategy.
Your collateral will be memorable, fresh, and highly effective.